Market Research Intern
As a Market Research intern, you will support our efforts to analyse market trends, identify market opportunities in the Edtech/LMS domain, and provide data-driven insights that guide our product development and marketing strategies. You will collaborate with cross-functional teams to shape our proctoring solution and influence the broader e-learning landscape.
Educational Qualifications
- Bachelor’s or Master’s degree in Marketing, Management, or any other related stream.
Roles and Responsibilities
- Strong analytical skills to interpret complex data sets and identify trends in educational and Edtech markets.
- Conduct thorough market research to understand industry trends, clients preferences and emerging challenges in the proctoring space.
- Gather data regarding proctoring usage, perceived value, benefits, and challenges faced by clients .
- Identify and articulate key market opportunities within the educational industry or Moodle/LMS domain.
- Pinpoint and communicate customer pain points to inform product improvements and new feature ideas.
- Collaborate with the product team to suggest new product launches or enhancements based on research findings.
- Prepare detailed reports and presentations to communicate findings to management and other stakeholders.
- Monitor and forecast marketing and sales trends using collected data to guide strategic planning.
- Provide actionable insights for optimizing marketing campaigns and tracking their effectiveness.
- Assist in developing marketing strategies and campaigns based on market research results.
- Evaluate the effectiveness of marketing initiatives and offer data-driven recommendations.
- Stay updated with industry trends and best practices in market research and analysis.
Skills Required
- Fresher or up to 6 months experience as a Market Research Analyst.
- Strong analytical skills with the ability to interpret complex data sets.
- Proficiency in market research methodologies and statistical software.
- Excellent written and verbal communication skills.
- Ability to present complex information in a clear and concise manner.
- Strong attention to detail and organizational skills.
- Ability to work independently and as part of a team.
- Knowledge of the Edtech/LMS industry is a plus.
- Familiarity with current market trends and best practices is desirable.
Why You Should Apply
- Gain in-depth exposure to market research in Edtech and online proctoring domain.
- Work closely with diverse teams to enhance your analytical and strategic thinking skills.
- Join a supportive team where your insights and ideas are highly valued and can drive real impact.